Voice For Reason

Archive for December, 2008

Times are tough, somewhat like the Great Depression. Still, we must all have hope and realize people still survived during those troubling times and some even got rich. Necessity has always been the mother of invention and uncertain times call for extraordinary creativity. These are times when staying inside the box will kill your business.

Restructuring our mentality for growth has many facets, requires persistence, and brings about lasting change for the better. Conservation is of the utmost importance today while our ecological and economic worlds are in peril. The human race simply cannot afford the luxury of wanton disregard for both.

Conservation is the cutting edge of opportunity no matter the field it is what the world needs. The call to action has never been more clear for creative people to rise up and solve problems rather than adding to them. Where does that leave the get rich quick scammers? They should be running for cover because their day in the sun is up, it is time for the new breed of Internet Marketers to take control. It is time to let value, economy, and integrity rule the face of online marketing instead of up sell escalator routine we are so familiar with. Let’s face it does anybody really like all the browser controlling pop up, fly in garbage we are being fed? No, only a fool would like to be manipulated in such a way.

I have a rule of thumb I go by when shopping for anything:

1 If I can’t afford the price I won’t but it.
2 If I don’t like the price I won’t buy it.
3 If the quality is low I won’t buy it.
4 If I don’t like the presentation I won’t buy it.
5 If it seems to good to be true I won’t buy it.
6 If it is an up sell before I have even purchased chances are I won’t by it.

My rules are simple. I like to be treated fairly and in exchange I am willing to pay a fair price for almost anything. I admire straight shooting with a lack of theatrics to get into my wallet.

The entitlement mentality is still running rampant in our societies today. Getting paid what you are worth has taken on some fairly obviously erroneous forms, after all who is worth a five or six figure income who has not put out some effort for it? Nobody, and people usually learn the hard way that getting rich overnight is a pipe dream.

Design your business and your life around conservation, commitment, and courage. Tough times require fortitude and especially in marketing. There are no easy meals in the marketing house you must work for your food. Roll up your sleeves and learn to earn with Internet Marketing.

The times we live in are definitely remarkable.  Technology is making the world an easier place and also a more confusing place to live.  Internet Marketing is the pinnacle of confusion for the unsuspecting soul.

All to often people will become involved with a money making program only to find out it was a scam.  Internet Marketing is not a scam but the vehicle that most businesses are using to promote and communicate with to the customer.  The possibilities with Internet Marketing are simply tremendous where any program can touch millions within minutes if properly applied.

It is very easy to see why Internet Marketing and anything associated with it are great skills to add to your knowledge base.  However, there is a huge difference between real internet marketing and the kind some of the opportunity programs teach.  There are many ways to tell the difference and here are a few to help:

•    Never trust a site that is promising large amounts of return on your investment overnight.
•    Never fall into the use other peoples money to fund your venture.  (Buying with credit is one of the worst mistakes you can make.  Fund your venture as you are able and set realistic goals.)
•    Remember even a great money making program requires traffic to the site.  (This traffic does not come on its own it must be driven to the site.  Driving traffic takes money or time and sometimes both.)
•    Web development is very technical and requires absolute accuracy or something is not going to work right.
•    Internet Marketing at its best brings all  the online elements together such as sales copy, web design, seo, multimedia, and social networking to name a few.

Internet Marketing is like any other skill it is learned through a series of experiences, and some that are complete failures.  The key to learning this fascinating and ever changing trade is to keep trying.  Specialization in Internet Marketing is also a key to success so consider picking a more targeted approach to what it is you will do.  If you like writing then focus on writing great sales copy. If you like web design buy great tools and build beautiful web applications.  The key is to pick an area and get started.   I can assure you that something’s are better to outsource.

So where does this leave the person who is looking to break into the Internet Marketing scene?  It leaves that person the same place as anyone else, just starting.  When starting anything a teacher or mentor is the fastest and most effective way to learn anything.  Seek out a mentor who is interested in more than your money.  A true mentor is one who builds a real and lasting relationship with the student not one who takes the money and runs.  Be prepared to pay for the knowledge you seek but be prepared to receive as well.

“A mentor is someone who sees more talent and ability within you, than you see in yourself, and helps bring it out of you.” – Bob Proctor

Best of luck to you and your Internet  Marketing experiences.  May your failures be fast and your successes be lasting.

The good the bad and the ugly is the perfect description of marketing on the Internet. No matter where you look you will find promises of a lucrative program that is plug and play. Trying to get something like that to work is like throwing your seeds on the ground and expecting a garden to grow.

Don’t be fooled by some innovative sales copy or an inspiring audio or video because the facts are wealth requires effort. Einstein said that for every action there will be an equal but opposite reaction and that holds true even with money. The shrewd salesman know if they relay their experiences and how easy it is for them to make large sums of money that people will jump at the chance to do so as well. Sure it is easy for someone who have been applying these techniques for years to make thousands in one month, because they already have the horsepower and the specialized knowledge.

I am not telling you this so you will give up on your dreams, but so you might realize your dreams and not loose heart. The attrition rate in a home based business is extremely high. For every 200 people your material contacts you may have one person purchase your product and if it is an opportunity program 97 percent of that .5 percent will give up. So you can throw all that residual income garbage and leverage right out the window. The salesman on the Internet today reach thousands of people per day and are experts at applying attraction marketing so they get sign ups.

The only way for the average person to make it online is by finding their own niche and then progressively build it into a thriving business. This is not something that happens overnight or without expending a great amount of effort. However, if someone has the desire to learn and apply new skills success is just a matter of time. The best way to figure out where to go is by finding a mentor who is willing to help you through some of the tough times of learning and building your online business. A real mentor will not try to sell you on some money making scheme but rather guide you developing your personal skills to meet the abilities and the direction you are wanting to take.

Above all, we must all realize that we as individuals are the best opportunity we have. We are the sum of our education and our consistent actions and it is never to late to take a new direction. If life hasn’t turned out as you thought it should then you should take a new path. Life is a one time shot so live while you’re alive and experience the beauty of doing.